By Olaitan Ganiu
SUPERTV is set for a launch on October 1, 2021. The platform will launch as a zero-data online streaming platform to Nigerians on Independence Day.
Acting CEO, Super Network Limited, Ijeoma Onah said SuperTV has partnered MTN for the execution of the platform.
“The subscribers gets to enjoy either Live TV, Video on Demand or both at absolutely no additional cost after subscribing successfully. They have access to TV everywhere with MTN network coverage. We also leveraged on the sachet culture in Nigeria by providing daily plans across all our bouquets thereby making the service affordable and inclusive for everyone.”
According to Onah, the SuperTV app offers the best value in the entertainment market.
“Nigeria currently has about 173 million mobile subscribers with a penetration rate of 123%. Smartphone penetration is 40 million – forecasted to grow to more than 140 million by 2025. In spite of these very impressive numbers, Nigeria is still performing very poorly in the streaming markets, hardly even showing up in global statistics. The major reason for this is that the average Nigerian cannot afford the data costs required to stream video,” she said.
