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Reinvention now imperative in Africa’s telecom sector, says PwC

African carriers have come under growing pressure as commoditisation, digitisation and intensified competition are reshaping the industry faster than the dot‑com era, PwC report has noted. This accelerating change across the industry is a clear signal that reinvention can’t wait, report, entitled: ‘Reinventing Telecoms: Beyond the Buzzwords’, noted. The report said across the continent, leading…

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9mobile rebrands to T2mobile

9mobile, Nigeria’s fourth mobile service provider has changed its brand identity to T2mobile. It also changed its logo and colour identity from green to orange colour. The colour change, according to the carrier, is essential to reflect its tenacity and resilience after passing through market challenges. This is coming few weeks after the telco unveiled…

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